比高的牛,恩能多成长牛奶粉代言人

DESIGNER:Zhang Yin
YEAR:2022
CLIENT:恩能多

与“比高牛”一起,开启成长之旅!设计“比高的牛”作为恩能多成长牛奶粉代言人的形象时,我们的核心理念是创造一个既亲切又鼓舞人心的角色,它不仅能够吸引孩子们的注意,还能够传递出品牌对于儿童成长和营养的重视。比高的牛应该被塑造成一个健康、活泼、乐观的角色,它的体型高大健壮,象征着孩子们在恩能多成长牛奶粉的滋养下能够健康成长,达到“比高”的愿景,在视觉上,比高的牛有明亮的颜色和可爱的特征,如圆润的体型、温柔的眼神和友好的微笑。这些设计元素将使角色更加亲切和吸引人,易于孩子们接受和喜爱。通过比高的牛的品牌故事,我们可以展示恩能多成长牛奶粉的营养价值和对儿童成长的重要性。

Join "Bi Gao Niu" and embark on a journey of growth! When designing "Bi Gao Niu" as the spokesperson for Enengduo Growth Milk Powder, our core concept is to create a character that is both amiable and inspiring. It not only captures the attention of children but also conveys the brand's emphasis on children's growth and nutrition. Bi Gao Niu should be shaped into a healthy, lively, and optimistic character, with a tall and robust physique, symbolizing the healthy growth of children nurtured by Enengduo Growth Milk Powder, achieving the vision of "taller and stronger". Visually, Bi Gao Niu features bright colors and endearing traits, such as a plump body, gentle eyes, and a friendly smile. These design elements make the character more approachable and appealing, easy for children to accept and love. Through the brand story of Bi Gao Niu, we can showcase the nutritional value of Enengduo Growth Milk Powder and its significance for children's development.